CASE STUDIES
Jaeger Have It Tagged
When you have a store in one of London’s busiest and most prestigious thoroughfares have 100,000 sq ft of trading space and over 20,000 of highly desirable fashion items on display, it is possibly no surprise that thieves find you a very attractive proposition. With shrinkage running at unacceptable high levels at their flagship Regents Street store Jaeger clearly had to take some decisive action to deter and detect would be thieves. Steve Hearn, Jaeger’s Head of Safety and Security said:”There are many various reasons why a retailer suffers shrinkage but there was no doubt that external theft was a major problem for us in Regents Street.”Working closely with the store management Steve implemented a plan of action which included security awareness training for staff and other security measures but he believes that the biggest contributing factor to the resulting 50% reduction in losses has been the installation of an EAS (Tagging) system. Steve carried out a comprehensive review of the various tagging systems available and eventually decided to act on the advice given by Hounslow based retail security specialists, Intrepid Security. “I thought it was important to work with an installer that had a proven track record of successfully installing and maintaining EAS and who could understand our operational requirements,” added Steve. “We invest heavily in our stores to make them aesthetically attractive and I was therefore pleased that Intrepid Security Solutions were able to recommend detection antennas and tags that were effective in detecting theft but at the same time were unobtrusive” Intrepid installed System 9000 antennas manufactured by Dialoc at the two customer entrances to the store and an additional antenna at the staff entrance. Working in conjunction with 8.2 MHz hard tags they offer very high detection rates but the in-built advanced technology ensures minimal false alarms.Steve Hearn iwasso pleased with the results achieved at Regents Street that he awarded Intrepid with contracts to install further EAS systems at Jaeger’s Bluewater and Manchester stores.